Business > Market

The On-Brand Four Loko Hard Seltzer Boasts 14% ABV

8 days ago   |   By Time

Four Loko , a company known for its notorious alcoholic energy drinks (dubbed by some as a “blackout in a can”, is staying on brand with making a hard seltzer with an ABV that surpasses that of not only most other hard seltzers, but also beers on the market.
Four Loko announced on Tuesday via Twitter that they would be releasing their own hard seltzer, a drink that's quickly become a popular libation this summer due to its relatively low calories and carbs. The brand self-proclaims that its blue raspberry flavored bubbly will be “the hardest seltzer in the universe,” and at 14% ABV, it...
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Four Loko teases hard seltzer with 14 percent alcohol

Four Loko teases hard seltzer with 14 percent alcohol

8 days ago   |   By New York Post

Four Loko to White Claw: hold my beer. Four Loko, the controversial canned malt beverage, is hyping its entry into the hard seltzer market. The “drank” brand tweeted out a picture Tuesday of a new bubbly beverage called Sour Seltzer. The image, captioned “Hard seltzers ran so we can fly,” has already racked up more...
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Four Loko Reveals New Sour Hard Seltzer With 14 Percent Alcohol Volume and Now All of Twitter is Drunk on Nostalgia

8 days ago   |   By Newsweek

Four Loko, which has a lofty reputation for getting customers inebriated with its monster-sized malt drink, is entering the hard seltzer game.
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