Business > Sport

E-Bikes Sales Are Putting a Charge in the Fortunes of Bikemakers

1 month ago   |   By Fortune

The latest trend on two wheels marks a new era for the bike industry.
Every few years, a new sensation comes to the rescue of a beleaguered U.S. bicycle industry. In the 1970s, 10-speed bikes from Europe sparked a boom stateside. A decade later, mountain bikes renewed the business. A few years after that, American Tour de France champion Lance Armstrong caused a surge of interest in the sport-before his fall from grace.
Now, once again, as bikemakers find themselves confronting years of sales declines for their bread-and-butter product, a new kind of bike is fueling a renaissance in the $6...
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