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Putting sombreros on par with Champagne

1 day ago   |   By Politico

AGUASCALIENTES, Mexico - La Catrina, an elegantly dressed skeleton woman normally seen during Mexico's Day of the Dead celebrations, is playing an unexpected cameo role in a push to redefine what goes into EU trade deals.
Countries have long used trade pacts to try to export their industrial standards and protect their iconic brands. In the European case, for example, that has often meant safeguarding gourmet treasures like Champagne and Parmesan.
But Mexico is now using its trade accord with the EU to try to push such protections into the more unusual realm of cultural handicrafts...
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