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Bob Raissman: Losing Aaron Judge would be a business disaster for all involved with Yankees

2 monthes ago   |   By Boston Herald

While Yankees executives have not yet asked their TV/Radio carriers to ante-up to help defray the cost of signing Aaron Judge to a massive contract extension, the ramifications of Judge's ultimate decision on the Bombers broadcast partners are extraordinary.
If Judge splits the Bronx for greener pastures, the Yankees Entertainment & Sports Network and Audacy lose a ratings and advertising magnet of incalculable proportions. It would be a business disaster. His departure would leave the Yankees not only with a massive hole in their lineup but one void of a transcendent superstar. Coming off...
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