4 WAYS TO GET MORE FROM YOUR MARKETING

Marketing is an important component of every business, but many entrepreneurs aren't getting as much out of their efforts as they could...

HOW CAN B2B MARKETERS MASTER BRANDING ON SOCIAL MEDIA?

The term "brand" typically conjures thoughts of iconic logos and memorable taglines associated with some of the world's most famous...

 
 
 

WHAT ARE LIABILITY WAIVERS, AND HOW DO THEY WORK?

Running a business is risky, especially during the coronavirus pandemic. Some companies choose to protect themselves against potential...

HOW TO APPLY FOR A BUSINESS CREDIT CARD WITHOUT A PERSONAL GUARANTEE

When a business owner applies for a business credit card, the issuer usually requires a legally binding personal guarantee from the...

 
 
 

HOW TO STRATEGICALLY INCREASE YOUR AVERAGE ORDER VALUE

The goal of every business around the world is to make money, right? Companies make money selling products and services to customers,...

4 SMART WAYS TO BUILD A BETTER SALES FUNNEL

When you think of a sales funnel, what comes to mind? Most people think about an upside-down triangle where consumers funnel in at...

 
 
 

IS YOUR SMALL BUSINESS READY FOR 2021?

Many small businesses hoped 2020 would be their year. Then, the pandemic hit, and its impact around the world has been unprecedented. It's...

THINKING ABOUT AN INFLUENCER MARKETING CAMPAIGN? WHAT YOU NEED TO KNOW FIRST

By spring 2020, the influencer market had become greatly inflated - some calling it a bubble - with more than 500,000 active influencers...

 
 
 

HOW TO GROW YOUR BUSINESS WITHOUT BORROWING MONEY

Businesses that take on debt in order to grow faster may see a decrease in their growth potential later on when they need to cover...

3 FACTORS TO CONSIDER WHEN USING TEMPORARY STAFFING TO FILL HIRING GAPS

When the pandemic first hit and unemployment skyrocketed, businesses immediately tightened their budgets. Some even began laying off...

 
 
 

SBA LOAN DEFAULT IN THE TIME OF COVID-19

Back in 2008, when I worked for the largest U.S. Small Business Administration lender in the country, out of nowhere, the economy collapsed....

4 TIPS FOR ADDING VIDEO TO YOUR MARKETING STRATEGY

Do you want to get more consumers interested in your brand? Most business owners do, and for a good reason. When more people know about...

 
 
 

WEBSITE DESIGN TIPS FOR SMALL BUSINESSES

Your website's design is a key component of your online marketing presence. A well-designed website can convey professionalism and...

HOW MAKING YOUR WEBSITE MORE ACCESSIBLE INCREASES E-COMMERCE REVENUE

One of the big challenges faced by businesses in most sectors is appealing to the masses. After all, nudging out the competition is...

 
 
 

7 CRITICAL BUILDING BLOCKS FOR SMALL BUSINESS SUCCESS IN 2021

Creating a successful small business isn't easy at any time, but after businesses worldwide took a hit during 2020, it may seem even...

HOW TO MANAGE MILLENNIALS VS. GEN Z IN THE WORKPLACE

With today's multigenerational workforce, leaders can't operate with a one-size-fits-all mentality. Technology, the economy, education...

 
 
 

FINDING PURPOSE IN WORK THROUGH A MISSION-DRIVEN FRANCHISE

Finding purpose through work is an ideal that few have achieved. Those of us who aren't in careers that are innately altruistic can...

HOW TO USE SOCIAL MEDIA TO PROMOTE ONLINE EVENTS

It's safe to guess that at least one event you planned on attending has been canceled due to the COVID-19 pandemic. From concerts to...

 
 
 

HOW TO BOOST AFFILIATE SALES DURING THE HOLIDAY SEASON

It's hard to believe that the holiday season is here again, yet here we are. Black Friday shoppers are starting to scope out the latest...

7 TIPS FOR SAAS COMPANIES TO GENERATE MORE LEADS

Selling and promoting SaaS products is a tough game, with some cutthroat competition out there. Further complicating the problem, you've...

 
 
 



Clemson ranked No. 3 in initial College Football Playoff rankings

Clemson ranked No. 3 in initial College Football Playoff rankings

Alabama, Notre Dame and Ohio State round out the top four. Read more ...

Biden Win Over Trump In Nevada Made Official By Court

Biden Win Over Trump In Nevada Made Official By Court

The unanimous action sends Gov. Steve Sisolak results that will deliver six electoral votes from the battleground state to Biden. Read more ...

2021 Grammy nominations announced: Beyoncé leads among nominees

2021 Grammy nominations announced: Beyoncé leads among nominees

Nominations for the 63rd annual Grammy Awards were announced Tuesday, with Beyoncé leading among the nominees with nine. Read more ...

Pennsylvania certifies Biden as winner of presidential vote

Pennsylvania certifies Biden as winner of presidential vote

HARRISBURG, Pa. - Democrat Joe Biden has been certified as the winner of the presidential election in Pennsylvania, the governor said Tuesday. Gov. Tom Wolf, a Democrat... Read more ...

Alabama atop College Football Playoff rankings for record 19th time

Alabama atop College Football Playoff rankings for record 19th time

Alabama was No. 1 in the first College Football Playoff rankings of the season Tuesday night, followed by Notre Dame, Clemson and Ohio State. Texas A&M was fifth and Florida... Read more ...

A new model projects COVID-19 cases in the US will nearly double over the...

A new model projects COVID-19 cases in the US will nearly double over the next two months

The prediction comes as COVID-19 cases and hospitalizations nationwide are exploding, with more than 3.1 million infections reported in the U.S. since the start of November... Read more ...

Pennsylvania certifies Biden's victory as battlegrounds make 2020 results...

Pennsylvania certifies Biden's victory as battlegrounds make 2020 results official

Key states continue to certify their election results Tuesday, blowing past attempts by President Donald Trump and allies to undermine or overturn the results of the 2020... Read more ...

Biden to formally introduce national security team as official transition begins

Biden to formally introduce national security team as official transition begins

WASHINGTON - In one of his first moves after the Trump administration approved the start of the presidential transition, Joe Biden is set to formally introduce some of the... Read more ...

Badger game vs. Minnesota canceled Saturday due to COVID-19

Badger game vs. Minnesota canceled Saturday due to COVID-19

This weekend's Badger football game is canceled because of coronavirus. Read more ...

Biden approved to receive President's Daily Brief, gaining access to...

Biden approved to receive President's Daily Brief, gaining access to high-level intelligence - reports

The White House has given the nod for President-elect Joe Biden to receive the President's Daily Brief, a classified intelligence document prepared for the commander in chief... Read more ...